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May 11, 2024
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Technology

Google antitrust trial: Pichai concedes that default search boosts market share

As the defense phase of the US government’s antitrust case against Google gets into full swing, the search giant brought out its biggest star, CEO Sundar Pichai, to back up the company’s arguments and defend Google’s business practices and market share in the search business.

The US has argued that Google has cornered the search market through default search engine contracts with phone, hardware, and platform providers, thereby boosting its market share to a level that prevents rivals from competing. Google says its success comes not through default search contracts but from its ongoing efforts to innovate a product that users consistently prefer over rival search options.

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