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March 5, 2026
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Apple gets smart about tech support and genAI

Self-healing machines are becoming a reality, one generative AI (genAI) fault diagnosis tool at a time; one day, even your iPhone will tell you when it thinks it has a problem.

That’s the logical next step to this Apple AI story from MacRumors, which explains that  the company is, quite logically, building a ChatGPT-like tool allegedly called “Ask.”

Ask is a focused assistant trained using Apple’s own tech support data. It might use technology similar to the LLMs used by ChatGPT tools, but is built for a narrower and more defined set of tasks: tech support.

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