E!: With all of the platforms you both have (podcasts, Instagram, Twitter, etc.), what is it about Amazon Live that made it the right place to continually share your updates throughout your journey to parenthood?
AI: When we initially did the announcement with Amazon, we didn’t really know how that would go, but I knew that I love working with Amazon and doing lives because they were just so nice and easy to work with. We had more people watching those live streams than we even get on our own Instagram Lives. It turned out so well and we all had so much fun. The feedback was insanely nice and the amount of people who watched it was just so crazy. Everyone has just been so positive and caring in the comments too.
JH: For me, there’s just something thrilling about the live aspect. I love our podcasts and I love Instagram, but everything is curated, right? And, there’s nothing wrong with that, but just to switch things up and go live on air is a totally different feeling, like “This is it. This is the moment.” When we shared the pregnancy announcement, it just felt so real and very fun to be live. I got to put together cribs and car seats, which increased my excitement to become a dad.
