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May 15, 2024
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How Satya Nadella navigated Microsoft to $3 trillion market value

It is Microsoft’s moment in the sun as its market value crossed the $3 trillion mark for the first time. After Apple, Microsoft is only the second company ever to achieve this feat.

The company’s Chief Executive Officer, Satya Nadella, is credited with steering the company’s rise from $381 billion to $3 trillion over the last decade. When Nadella took over the helms at Microsoft in 2014, the company was stagnating and lagging in innovation, but today, it is seen as being at the forefront of the AI era, largely believed to be the next big thing.

“The strategies undertaken by Satya Nadella may be divided into two distinct phases. In the first phase, he initiated a transformational shift in Microsoft around two key pivots, namely agile development and cloud delivery, duly supported by a cultural shift at the organizational level. In the second phase, the focus has been on investing in AI-driven consumer software such as ChatGPT,” said Deepak Kumar, founder analyst and chief research officer at BMNxt Business and Market Advisory.

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