Verve, Africa’s leading payment technology recently launched a new campaign themed “Live the good life”. The campaign, which depicts the most integral feat of the Verve brand, illustrates how fun the brand is. It also explains and affirms the brand’s flexibility and ability to enable cardholders afford the good life they so desire, irrespective of what the good life means to them.
https://www.youtube.com/watch?v=8SuJJBM2L3E
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The campaign comes in four versions: Omnibus: featuring a collation of good life experiences; Music of the soul: featuring Odunlade Adekola and Sanni Musa Danja; Yoga moves: featuring Odunlade Adekola and Amala Ibadan: featuring Beverly Naya. Using relatable scenarios that feature Nigerian celebrities allows cardholders and viewers to resonate even more with the campaign.
https://www.youtube.com/watch?v=wo89HNYPXoU
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Nigerians are known to be lovers of the good life, irrespective of where they find themselves. As such Verve has seen the need to enable access to the good life in and outside Nigeria by creating remarkable experiences for her customers. This is exactly what Verve has done with the good life thematic campaign.
What exactly does the good life mean to you, do you even live the good life? So, do you love to travel far and wide to enjoy the company of loved ones on vacations at different holiday destinations, or do you love to chill at a local buka to have a hot bowl of amala, gbegiri and ewedu with a cold bottle of soft drink? Whatever geng you belong to, there is a Verve card for you to enable more good life experiences.
https://www.youtube.com/watch?v=saRdPznVJXA
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Verve, as a customer-oriented brand, is very aware of the importance of healthy living to our generation and as a result has several services that speak to our unique lifestyles. If you love to spend time working out at the gym, you have the support of Verve with the Verve Life App.
Lovers of different genres of music, tourists of different exotic vacation spots in the world, food lovers of both intercontinental and local dishes, all have a place in the Verve community as the brand aspires to create memorable experiences for them by just being Verve card holders.
Name your lifestyle and you can be rest assured that Verve has your back, no matter your taste. But first, ask your bank for a Verve Card if you don’t yet have one, and switch up to the goof life with Verve!
