“What separates it from other things we’ve seen in this genre is that we watch the story through the prism of this couple,” Eisenberg explained to EW. “We see this cult of personality within the business story, and then come home with them at night.”
Moreover, he said, “I think it’s a little bit of a cautionary tale. We as a society get swept up in unicorns and this idea that you can get rich quick. I mean, Adam Neumann unironically said that he wanted to be a trillionaire. That’s just wild.”
In any case, we’ll be very disappointed if WeCrashed does not include this scene, as reported in a 2019 New York Times story about the improbable upward trajectory of WeWork’s ex-leader while the still-chugging company continued to hemorrhage cash:
“Famously, in 2017, Mr. Neumann spent just 12 minutes walking [SoftBank CEO] Mr. Son around WeWork’s headquarters, prompting an investment of $4.4 billion. Afterward, an elated Mr. Neumann zoomed uptown in the back seat of his chauffeured white Maybach, blaring rap, with an iPad open to a rendering of the hasty digital spit-swear he’d just made with Mr. Son.”
It’s almost as if he knew people would be watching.
