The Full House stars founded The Row in 2006. Five years later, Mary-Kate made her final film appearance in Beastly.
Their fashion label focuses on “exceptional fabrics, impeccable details, and precise tailoring,” according to their website. The sisters aim to use a “timeless perspective with subtle attitudes” to form an “irreverent classic signature” style. The site notes, “The Row’s collections also explore the strength of simplistic shapes that speak to discretion and are based on uncompromising quality.”
Since leaving Hollywood, Mary-Kate and Ashley have been quite private about their lives and business. In June, Mary-Kate told i-D magazine they are simply “discreet people,” adding, “That’s how we were raised.” She feels they’re both a “bit out of practice” when it comes to giving interviews.
Ashley explained that they don’t want their brand to be all about their names and would rather let the fashion speak for itself.
“We didn’t want to be in front of it, we didn’t necessarily even want to let people know it was us. It was really about the product, to the point where we were like: Who could we get to front this so that we don’t have to?” she shared, saying they created The Row with the goal of “making something of ourselves.”